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Job ID :
49357BR
Location :
South Korea - Seoul
:
Job Description
Jr. Market Development Specialist
Clinical Diagnostics Division with main focus on Point-of-care testing (POCT)
Based in Seoul, Korea

The Role
  • Support & coordinate the development of local In-Vitro Diagnostics Market with a strategic focus on: identifying, and accessing business opportunities especially for POCT franchise and in combination with other CDD product franchise through a solid, marketing & financial ‘feasibility study’ based on the recommendations from the various business partners within Clinical Diagnostics Division (CDD).
  • Main responsibilities include: establish country-specific but also division-specific business plans managed in concert with regional business leaders and matrix functional owners, managing local distributors, achieving market success and improving customer satisfaction.
  • This role will specially focus on soft landing and expanding of POCT in Korea, including Distributor Management for the said market segment
  • Another main activity is to establish and introduce a systemic approach to improve the effectiveness & efficiency on managing Salesforce.com, pricing concept, Distributor Management systems such as Securi Mate. Further, this person will introduce a financial based ‘monitoring system’ for the Distributors, setting priorities for products based on financial systems like NPV-calculations and monitor the implementation of Marketing Plans by Quarters/Years/STRAP.

Responsibilities
  • Evaluate, analyze market conditions and recommend strategies and tactics as needed in reflecting available product portfolio & future to be launched products
  • Support new product introduction. Support optimizing price and value proposition to the market and channel partners from financial perspective and model a tracking mechanism to monitor progresses.
  • Provide accurate finance information system including insights into the market dynamics and business background to stakeholders.
  • Monitoring Distributor Activities; Sales tracking, order placements, Sales funnel/sales leads, Due Diligence based on Securi Mate; Sales & promotional activities, monitoring complaints cases.
  • Actively assist in developing a ‘go-direct’ market strategy for CDD (a hybrid-model).
  • Develops and maintains sales operating plan for territory that includes opportunity map, target accounts, forecast, sales strategies and tactics, resource requirements and strategic plan.
  • Key point of contact for business partners POCT of Samsung Brand.
  • Develop relationships with selected customers and distributors.
  • Supporting Communication Activities (in English) of the Marketers with region & global. Freeing up resources of the existing marketers & CDD commercial head in Korea through Marketing, Sales & Administrative & Project Management related supporting activities.
  • Market Entry Preparations for POC Market of Samsung brand.
  • Expanding POC Market by proper distributor management.
  • Close coordination & communication functions with RAQA teams as means of time-to-market timelines & resource management activities prior to market entry for POC.
  • Prepare economic value studies of existing products.
  • Project Management (for new Class II & III products for the IVD market)

Qualifications
  • Commercial Marketing skills are of greater value than the ‘scientific’ & ‘technical’ skills.
  • Clear strength of financial models like NPV, ROI, Costs Calculations, GM-Calculations, etc.
  • University degree in Management, Marketing or finance is preferred.
  • 2-3 years commercial, financial, marketing related experience of preference.
  • Excellent command in English in verbal and written.
  • But most importantly this is a position for a person with open mind, able and willing to go the extra mile, able to learn fast, stay focused on delivering number and cooperate with various stakeholders in a Matrix-Organization
  • This is a job for somebody being ‘hungry, angry but still constructive’! Everything else can be learnt on the job!


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