– Independently plan, organize, execute and report vertical offline campaigns;
– Continuously and proactively improve vertical offline campaign acceptance level;
– Understand market needs and customer pain points to work out vertical offline campaigns in order to explore new marketing chance and driver business growth;
– Work actively, closely and efficiently together with other marketing function teams and commercial team;
– Take lead in annual planning of vertical offline campaign;
– Manage offline campaign within budget and deadline, as necessary.
– Support related vertical marketing needs.